The rapid rise of smartphone and tablet adoption has affected almost every aspect of digital marketing. The impact ranges from the most recent ‘Mobile-friendly’ algorithm changes to Google’s smartphone search results through to the lower conversion rates on smartphones, use of social media on mobile and ensuring that our emails are mobile-friendly. Dave Chaffey  

DEREK”TheBandit” Returned to 5FM

Wednesday, 19 August 2015 by

A few weeks ago I was asked by Roger Goode if I would do a classic mix for his new featured called – “Legends” It’s been 10 years since I left 5FM and it was a great pleasure to be back on national radio for 60 minutes. Do you remember South Africa’s First & Only

Some much content, so little time? In the average minute, Facebook users like 4,166,667 posts, Twitter users post 347,222 tweets and Vine users view an astounding 1,041,666 videos. Software company Domo studied the social and mobile habits of users, breaking activity down into the average minute. Via AdWeek

#infographic Worst IT habits of an SME

Wednesday, 22 July 2015 by

Altodigital has created an infographic showing the worst IT habits of an SME. They surveyed a total of 507 decision makers at businesses across the UK in April 2015. Whether outsourcing or doing it yourself, IT is an integral part of an SME, and one not without its problems. Many businesses choose to ‘do it themselves’