LONDON CALLING
With 2012 kicking into high gear, so does Derek “TheBandit” Richardson. As a celebrated DJ, producer and successful lateral new media strategist, Richardson’s broadband approach to all that he embraces sees him heading to London this June to perform at one of the biggest music events, prior to the opening of the city’s hosting of the 2012 Olympics.
Of his invite to perform at Sound Of Africa (www.facebook.com/soundsofafrica) on 16 June (along with the likes of Goldfish, DJ Kent and Coco Loco) Richardson says, “I am so excited to be playing at the Sounds of Africa. Get ready as I prepare to take you on an uplifting journey old and new!”
Buy your tickets here: Sounds of Africa
It’s been four years since Richardson packed up his technology, decks and record boxes and flew north from South Africa to begin the next exciting chapter in his multi-media entertainment life. Today “TheBandit” is happily ensconced on the Isle of Man, where, between producing multiple podcasts, spinning decks and configuring corporate media strategies, he can be can heard on 3FM (www.three.fm).
As a man of clearly many talents, music has led Richardson down a path rutted with a plethora of opportunities – all of which he has embraced and grown with. Most recently, and after a four-year radio silence down south, South Africa once again got to celebrate Derek ”TheBandit’s” virtual return to local radio when he signed up to present a weekly show, every Saturday from 6pm, on Mix 93.8FM (www.mixfm.co.za).
A true digital native, “TheBandit” has also been producing critical, cutting-edge, podcasts since 2006. With a library, hosted at his music website, www.soundrepublic.co.za, extending beyond 100 editions and continues to attract 10 000 listeners new listeners a month.
When Richardson’s not in front of a few thousand screaming dance fans, or presenting either of his radio shows, he can be found reshaping the way new applies to business. As head of social media at www.Derek-Richardson.com he advises companies on their social media strategies, or helping them build relevant, new, engaging ones. With close on 20 years of real-time qualification, Richardson coaches and manipulates new media platforms that include global, digital and corporate realities. “I aim to edify businesses on how to have a conversation with their customers within the social media realm,” he explains. “My goal is to educate you and apply relevant technology tools into the very DNA that is of your overall communication strategy.”
As to what’s next for this trailblazer? The only way to find out is to sign up and stay close on any, or all, of the digital platforms he informs. Stay tuned though, Richardson’s impressive track record points to perpetual evolution that’s connecting more and more people everyday – right around the world!









